/* Óptica Hera Convenios — Landing pages segmentadas
   Paleta y tipografía tomadas del sitio principal (conveniosopticaheraia.com):
   Navy #1D1843, Rojo #C01822/#E82513, Roboto + Roboto Slab. */

:root{
  --navy:#1D1843;
  --navy-2:#2A2460;
  --red:#C01822;
  --red-dark:#941019;
  --red-light:#E82513;
  --cream:#F6F4EF;
  --gray:#5C5A66;
  --gray-light:#8B899A;
  --border:#E5E2DB;
  --white:#FFFFFF;
  --radius:16px;
  --radius-sm:10px;
  --radius-pill:999px;
  --shadow-sm:0 4px 16px rgba(29,24,67,.08);
  --shadow-md:0 14px 34px rgba(29,24,67,.14);
  --font-heading:'Roboto Slab', Georgia, 'Times New Roman', serif;
  --font-body:'Roboto', -apple-system, BlinkMacSystemFont, 'Segoe UI', Arial, sans-serif;
  --container:1180px;
}

*,*::before,*::after{box-sizing:border-box;}
html{scroll-behavior:smooth;}
body{
  margin:0;
  font-family:var(--font-body);
  color:var(--navy);
  background:var(--white);
  line-height:1.55;
  -webkit-font-smoothing:antialiased;
}
img{max-width:100%;display:block;}
a{color:inherit;text-decoration:none;}
h1,h2,h3,h4{
  font-family:var(--font-heading);
  color:var(--navy);
  line-height:1.15;
  margin:0 0 .5em;
  font-weight:700;
}
p{margin:0 0 1em;}
ul{margin:0;padding:0;list-style:none;}
.container{width:100%;max-width:var(--container);margin:0 auto;padding:0 20px;}
.section{padding:64px 0;}
.section-cream{background:var(--cream);}
.eyebrow{
  display:inline-block;
  font-size:13px;
  font-weight:700;
  letter-spacing:.06em;
  text-transform:uppercase;
  color:var(--red);
  background:rgba(192,24,34,.08);
  padding:6px 14px;
  border-radius:var(--radius-pill);
  margin-bottom:16px;
}
.text-center{text-align:center;}
.section-head{max-width:720px;margin:0 auto 40px;}
.section-head.left{margin:0 0 40px;}

/* Header */
.site-header{
  position:sticky;top:0;z-index:40;
  background:var(--white);
  border-bottom:1px solid var(--border);
}
.site-header .container{
  display:flex;align-items:center;justify-content:space-between;
  gap:16px;padding-top:12px;padding-bottom:12px;
}
.site-header img{height:40px;width:auto;}
.header-cta{
  display:flex;align-items:center;gap:10px;
  font-weight:700;font-size:14px;color:var(--navy);
}
.header-cta .phone-icon{
  width:34px;height:34px;border-radius:50%;
  background:var(--navy);color:var(--white);
  display:flex;align-items:center;justify-content:center;flex-shrink:0;
}
.header-cta span small{display:block;font-weight:400;color:var(--gray-light);font-size:11px;}

/* Buttons */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:8px;
  font-family:var(--font-body);
  font-weight:700;font-size:16px;
  padding:16px 28px;border-radius:var(--radius-pill);
  border:2px solid transparent;cursor:pointer;
  transition:transform .15s ease, box-shadow .15s ease, background .15s ease;
  text-align:center;
}
.btn-primary{background:var(--red);color:var(--white);box-shadow:var(--shadow-sm);}
.btn-primary:hover{background:var(--red-dark);transform:translateY(-1px);box-shadow:var(--shadow-md);}
.btn-navy{background:var(--navy);color:var(--white);}
.btn-navy:hover{background:var(--navy-2);transform:translateY(-1px);}
.btn-outline{background:transparent;border-color:var(--navy);color:var(--navy);}
.btn-outline:hover{background:var(--navy);color:var(--white);}
.btn-block{width:100%;}

/* Hero */
.hero{padding:44px 0 56px;background:linear-gradient(180deg,var(--cream) 0%, var(--white) 65%);overflow:hidden;}
.hero-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:start;}
.hero h1{font-size:clamp(30px,4vw,46px);}
.hero .lede{font-size:18px;color:var(--gray);max-width:56ch;}
.hero-badges{display:flex;flex-wrap:wrap;gap:10px;margin:24px 0 8px;}
.hero-badge{
  display:flex;align-items:center;gap:8px;
  background:var(--white);border:1px solid var(--border);
  padding:10px 14px;border-radius:var(--radius-sm);
  font-size:13.5px;font-weight:700;color:var(--navy);box-shadow:var(--shadow-sm);
}
.hero-badge svg{flex-shrink:0;color:var(--red);}
.hero-cta-group{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px;}
.hero-cta-group .btn{flex:1 1 220px;}

/* Hero con foto de fondo a sección completa (variante: convenio-optico-empresa) */
.hero-photo-bg{
  position:relative;overflow:hidden;background:var(--navy);
  padding:0;min-height:560px;display:flex;align-items:center;
}
.hero-photo-bg__img{
  position:absolute;inset:0;width:100%;height:100%;
  object-fit:cover;object-position:78% 30%;
  z-index:0;
}
.hero-photo-bg::after{
  content:"";position:absolute;inset:0;z-index:1;
  background:linear-gradient(100deg,rgba(21,17,48,.96) 0%,rgba(21,17,48,.90) 34%,rgba(21,17,48,.55) 58%,rgba(21,17,48,.12) 82%);
}
.hero-photo-bg__inner{position:relative;z-index:2;padding:72px 20px;width:100%;}
.hero-photo-bg__content{max-width:600px;}
.hero-photo-bg .eyebrow{background:rgba(255,255,255,.14);color:#fff;}
.hero-photo-bg h1{color:#fff;}
.hero-photo-bg .lede{color:rgba(255,255,255,.88);}
.hero-photo-bg .hero-badge{background:rgba(255,255,255,.1);border-color:rgba(255,255,255,.22);color:#fff;box-shadow:none;backdrop-filter:blur(2px);}
.hero-photo-bg .hero-badge svg{color:var(--red-light);}
.hero-photo-bg .btn-outline{border-color:#fff;color:#fff;}
.hero-photo-bg .btn-outline:hover{background:#fff;color:var(--navy);}
.hero-photo-bg .form-note{color:rgba(255,255,255,.7) !important;}
@media (max-width:920px){
  .hero-photo-bg{min-height:520px;align-items:flex-end;}
  .hero-photo-bg__img{object-position:70% 22%;}
  .hero-photo-bg::after{background:linear-gradient(0deg,rgba(21,17,48,.95) 0%,rgba(21,17,48,.86) 45%,rgba(21,17,48,.45) 75%,rgba(21,17,48,.15) 100%);}
  .hero-photo-bg__inner{padding:40px 20px 36px;}
  .hero-photo-bg__content{max-width:none;}
}
@media (max-width:560px){
  .hero-photo-bg{min-height:640px;}
}

/* Illustration band — imágenes ilustrativas del servicio (sin fotografía real) */
.illustration-row{display:grid;grid-template-columns:.85fr 1.15fr;gap:52px;align-items:center;}
.illu-card{
  position:relative;overflow:hidden;
  background:linear-gradient(160deg,var(--cream) 0%, #EFEBE3 100%);
  border:1px solid var(--border);border-radius:24px;
  box-shadow:var(--shadow-sm);
  aspect-ratio:1/0.88;max-width:400px;margin:0 auto;
  display:flex;align-items:center;justify-content:center;
}
.illu-card .illu-main{width:44%;height:auto;color:var(--navy);}
.illu-card .illu-main .accent{color:var(--red);}
.illu-chip{
  position:absolute;display:flex;align-items:center;gap:6px;
  background:var(--white);border:1px solid var(--border);
  border-radius:var(--radius-pill);padding:8px 13px;
  font-size:12.5px;font-weight:700;color:var(--navy);
  box-shadow:var(--shadow-sm);white-space:nowrap;
}
.illu-chip svg{color:var(--red);flex-shrink:0;}
.illu-chip--a{top:9%;left:6%;}
.illu-chip--b{top:14%;right:5%;}
.illu-chip--c{bottom:10%;left:10%;}
.illu-badge-circle{
  position:absolute;bottom:8%;right:8%;
  width:64px;height:64px;border-radius:50%;
  background:var(--red);color:var(--white);
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  box-shadow:var(--shadow-sm);text-align:center;line-height:1.1;
}
.illu-badge-circle strong{font-family:var(--font-heading);font-size:15px;}
.illu-badge-circle span{font-size:8.5px;font-weight:700;text-transform:uppercase;}
.illustration-copy .check-list{margin-top:20px;}
.illustration-copy .check-list li{
  display:flex;align-items:flex-start;gap:10px;
  font-size:15px;color:var(--gray);margin-bottom:12px;
}
.illustration-copy .check-list svg{color:var(--red);flex-shrink:0;margin-top:3px;}
@media (max-width:920px){
  .illustration-row{grid-template-columns:1fr;}
  .illu-card{margin-bottom:8px;}
}
@media (max-width:560px){
  .illu-chip{font-size:11px;padding:6px 10px;}
  .illu-badge-circle{width:52px;height:52px;}
  .illu-badge-circle strong{font-size:12px;}
  .illu-badge-circle span{font-size:7px;}
}

/* Form card */
.form-card{
  background:var(--white);border:1px solid var(--border);
  border-radius:var(--radius);box-shadow:var(--shadow-md);
  padding:28px;position:sticky;top:88px;
}
.form-card h3{font-size:22px;margin-bottom:4px;}
.form-card .form-sub{color:var(--gray);font-size:14.5px;margin-bottom:20px;}
.field{margin-bottom:14px;}
.field label{display:block;font-size:13.5px;font-weight:700;margin-bottom:6px;color:var(--navy);}
.field input,.field select{
  width:100%;padding:13px 14px;border:1.5px solid var(--border);
  border-radius:var(--radius-sm);font-size:15px;font-family:var(--font-body);
  color:var(--navy);background:var(--white);
}
.field input:focus,.field select:focus{outline:none;border-color:var(--red);}
.field-radio-group{display:flex;flex-wrap:wrap;gap:8px;}
.field-radio{
  position:relative;
  flex:1;min-width:90px;text-align:center;
  border:1.5px solid var(--border);border-radius:var(--radius-sm);
  padding:10px 8px;font-size:13.5px;font-weight:700;cursor:pointer;color:var(--navy);
}
.field-radio input{position:absolute;inset:0;width:100%;height:100%;margin:0;opacity:0;pointer-events:none;}
.field-radio:has(input:checked){border-color:var(--red);background:rgba(192,24,34,.06);color:var(--red);}
.form-note{font-size:12px;color:var(--gray-light);margin-top:12px;text-align:center;}
.hp-field{position:absolute;left:-9999px;top:-9999px;}

/* Compliance / benefit blocks */
.two-col{display:grid;grid-template-columns:1fr 1fr;gap:24px;}
.info-card{
  background:var(--white);border:1px solid var(--border);border-radius:var(--radius);
  padding:28px;box-shadow:var(--shadow-sm);
}
.info-card .icon{
  width:48px;height:48px;border-radius:12px;background:var(--navy);
  color:var(--white);display:flex;align-items:center;justify-content:center;margin-bottom:16px;
}
.info-card.accent .icon{background:var(--red);}
.info-card h3{font-size:19px;margin-bottom:10px;}
.info-card p{color:var(--gray);font-size:15px;margin-bottom:0;}

/* Process steps */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;}
.step{text-align:center;padding:24px 16px;}
.step .num{
  width:40px;height:40px;border-radius:50%;background:var(--red);color:var(--white);
  display:flex;align-items:center;justify-content:center;font-weight:700;
  margin:0 auto 14px;font-family:var(--font-heading);
}
.step h4{font-size:16px;margin-bottom:8px;}
.step p{font-size:14px;color:var(--gray);margin-bottom:0;}

/* Benefit grid (4 items) */
.benefit-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;}
.benefit-item{text-align:center;padding:8px;}
.benefit-item .icon{
  width:56px;height:56px;border-radius:50%;background:var(--cream);color:var(--red);
  display:flex;align-items:center;justify-content:center;margin:0 auto 14px;
}
.benefit-item h4{font-size:16px;margin-bottom:6px;}
.benefit-item p{font-size:14px;color:var(--gray);margin-bottom:0;}

/* Stats / social proof */
.proof-bar{
  background:var(--navy);color:var(--white);border-radius:var(--radius);
  padding:36px;display:flex;align-items:center;justify-content:space-between;gap:24px;flex-wrap:wrap;
}
.proof-bar .stat{font-family:var(--font-heading);font-size:40px;font-weight:700;color:var(--red-light);}
.proof-bar .stat + span{display:block;font-size:14px;color:rgba(255,255,255,.8);}
.proof-quote{font-size:17px;font-style:italic;max-width:520px;color:rgba(255,255,255,.92);}

/* Fiscal callout */
.callout{
  border-left:5px solid var(--red);background:var(--cream);
  border-radius:0 var(--radius) var(--radius) 0;padding:26px 28px;
}
.callout h3{font-size:19px;margin-bottom:8px;}
.callout p{color:var(--gray);margin-bottom:0;font-size:15.5px;}

/* Final CTA band */
.cta-band{background:var(--navy);color:var(--white);border-radius:var(--radius);padding:44px;text-align:center;}
.cta-band h2{color:var(--white);}
.cta-band p{color:rgba(255,255,255,.85);}

/* Footer */
.site-footer{background:var(--cream);border-top:1px solid var(--border);padding:32px 0;}
.site-footer .container{display:flex;align-items:center;justify-content:space-between;gap:16px;flex-wrap:wrap;}
.site-footer img{height:30px;}
.site-footer small{color:var(--gray-light);font-size:12.5px;}

/* WhatsApp floating button */
.whatsapp-float{
  position:fixed;right:20px;bottom:20px;z-index:50;
  width:60px;height:60px;border-radius:50%;
  background:#25D366;color:var(--white);
  display:flex;align-items:center;justify-content:center;
  box-shadow:0 8px 22px rgba(0,0,0,.25);
  transition:transform .15s ease;
}
.whatsapp-float:hover{transform:scale(1.06);}

/* Thank-you page */
.thanks-wrap{min-height:70vh;display:flex;align-items:center;justify-content:center;padding:40px 20px;}
.thanks-card{max-width:560px;text-align:center;}
.thanks-check{
  width:76px;height:76px;border-radius:50%;background:var(--red);color:var(--white);
  display:flex;align-items:center;justify-content:center;margin:0 auto 24px;
}
.thanks-card h1{font-size:30px;}
.thanks-card p{color:var(--gray);font-size:16.5px;}
.thanks-actions{display:flex;gap:12px;justify-content:center;margin-top:24px;flex-wrap:wrap;}

/* Responsive */
@media (max-width:920px){
  .hero-grid{grid-template-columns:1fr;}
  .form-card{position:static;}
  .two-col{grid-template-columns:1fr;}
  .steps{grid-template-columns:1fr 1fr;}
  .benefit-grid{grid-template-columns:1fr 1fr;}
  .proof-bar{flex-direction:column;align-items:flex-start;}
}
@media (max-width:560px){
  .section{padding:44px 0;}
  .steps{grid-template-columns:1fr;}
  .benefit-grid{grid-template-columns:1fr;}
  .header-cta span{display:none;}
  .form-card{padding:20px;}
  .cta-band{padding:32px 20px;}
}